EXPERIENCE
RALLY.FAN2023 – Present
Founding Product Designer. Scaled the product to ~ $10K MRR within six months with an 11% free-to-paid conversion. Led the UGC playbook delivering 10M impressions and ~1400 daily sign-ups in Q3-2025.
CBC | RADIO-CANADA2021 – 2023
Product Designer working on multi-platform experiences that drove +17.4K new account creations by delivering immersive storytelling experiences.
MNUBO-ASPENTECH2019 – 2022
UX/UI Designer building prototypes that influenced enterprise deals with Nestlé, Saudi Aramco, and SharkNinja ahead of a $100M acquisition.
EDUCATION
Concordia University2018 – 2020
Computational Arts Studies
GMT